Balenciaga is a prestigious luxury fashion house originally founded in 1917 by Spanish Basque couturier Cristóbal Balenciaga in San Sebastián, Spain. Initially established as a haute couture house, it quickly gained acclaim for its innovative and sculptural designs that revolutionised women’s fashion in the mid-20th century.
Under the current creative direction by Demna Gvasalia, Balenciaga has embraced a bold, streetwear-infused aesthetic known for minimalist proportions, technical fabrics, and statement footwear like the sock sneaker.
Short history of Balenciaga
After its founding in 1917, the company moved to Paris in 1937 due to the Spanish Civil War, establishing itself as a major player in haute couture. Known for pioneering unique silhouettes such as balloon hems, tunics, and the “sack” dress, Balenciaga earned the nickname “The Master” from contemporaries like Christian Dior for his exceptional craftsmanship and design vision.
Balenciaga also created iconic perfumes such as Le Dix and Quadrille during the 1940s and 1950s.
After Balenciaga died in 1972, the brand underwent several transformations. In 1997, Nicolas Ghesquière revitalised the label, and in 2001, it was acquired by the French luxury conglomerate Kering, which also owns Gucci, Saint Laurent, and Alexander McQueen.
As of 2025, Italian designer Pierpaolo Piccioli is set to take over as creative director, continuing the brand’s legacy of innovation.
What is Balenciaga all about?
Cristóbal Balenciaga was renowned for his revolutionary approach to women’s fashion in the mid-20th century.
He introduced innovative silhouettes that broke away from the popular hourglass shape of the time, favouring fluid, sculptural lines and expert tailoring.
His creations, such as the balloon jacket, sack dress, and baby doll dress, became iconic and profoundly influenced the fashion industry.
Their modern vision has attracted high-profile celebrities such as Justin Bieber, and Kim Kardashian, cementing Balenciaga’s status as a cultural and fashion powerhouse.
Balenciaga’s mission centres on promoting creativity by supporting talents from diverse backgrounds and innovating responsibly with respect for people, animals, and the environment.
The brand is committed to sustainability, aiming to reduce its environmental impact through the use of recycled and upcycled materials, carbon removal projects, and ethical management of its operations.
Balenciaga pursues innovation without harming humans or the environment, with a goal to reach 100% metal-free tanned leather and align fully with its parent company Kering’s sustainability standards.
Additionally, Balenciaga emphasises inclusion and diversity within its workplace, fostering equity and supporting social justice causes.
The brand also invests in education and mentorship programmes to nurture new creative talents worldwide, reflecting its commitment to democratising and diversifying the fashion industry.
What do they have to offer?
Balenciaga is recognised for its cutting-edge ready-to-wear collections, footwear, handbags, and accessories, maintaining its status as a leading force in contemporary luxury fashion with a rich heritage rooted in craftsmanship and avant-garde design.
Balenciaga’s product range is diverse and spans multiple categories, reflecting its blend of high fashion and streetwear influences.
Their ready-to-wear clothing for men and women includes avant-garde and experimental silhouettes, oversized shirts, tailored suits, dresses, hoodies, sweatshirts, tracksuits, pants, knitwear, and T-shirts.
Footwear features their iconic oversized sneakers, such as the Triple S, Runners, Defenders, Speed trainers, and distinctive boots like Knife boots and cut-out boots for both men and women.
Accessories include highly sought-after handbags (e.g., the Le City and Rodeo bags), wallets, oversized sunglasses, chunky jewellery, and hats, all known for their edgy and luxurious craftsmanship.
Couture collections feature extravagant evening gowns, intricately embroidered pieces, and unique tailored designs that showcase Balenciaga’s sartorial artistry and innovation in fashion.
There is also Balenciaga Sportswear, which merges streetwear with high fashion, offering comfortable yet bold hoodies, sweatpants, tracksuits, and sneakers.
Balenciaga Homme focuses on contemporary and edgy menswear with unconventional tailoring and textures.
What is the user experience like?
The Balenciaga website reflects a modern, high-fashion aesthetic with a focus on usability and showcasing their luxury products.
The site uses a clean, somewhat stark layout that emphasises product visuals and typography over decorative elements. This Brutalist web design trend is popular among high-fashion brands, including Balenciaga, to create a bold, no-frills user experience.
There are straightforward menus for women’s and men’s collections, including bags, ready-to-wear, sneakers, and accessories. Filters for colour, type, and material help users refine product searches efficiently.
Product pages and lookbooks feature large photos with detailed views, supporting the luxury branding and helping customers appreciate craftsmanship and design details.
The site highlights current and past collections with rich editorial content, including descriptions of design inspiration, materials, and sustainability efforts, enhancing brand narrative and engagement.
Balenciaga offers product personalisation directly on the site, allowing customers to customise select items, which adds exclusivity and a tailored shopping experience.
The site performs better on mobile devices, where the minimalist design feels well-proportioned and user-friendly.
Desktop experience is compelling, but sometimes ignores common e-commerce conventions.
Balenciaga maintains an active and strategic presence on several social networks, leveraging these platforms to engage with a broad audience and enhance its brand visibility.
Instagram is a major channel for Balenciaga’s visual storytelling and product showcases.
What are the prices like?
Balenciaga pricing varies significantly depending on the product category and model.
Their sneakers typically range from around $1,000 for models like the 3XL Sneakers to approximately $1,190 for popular styles such as the Runner Sneaker.
The iconic Balenciaga City Bags range widely, as the Nano City Bag can be about $1,200, the Mini City Bag goes from $1,300 to $1,500, the Classic City Bag is between $2,000 and $2,500, while Medium to Large City Bags go up to $2,700.
For the most current and exact pricing, checking Balenciaga’s official boutique or authorised retailers is recommended, as prices can fluctuate with collections, editions, and regional taxes.
What are their shipping options?
Next Business Day Delivery in the US costs $20, but it is free for orders of $3,000 or more. Standard shipping typically takes 1-7 business days, depending on the delivery location and order time. In-store pickup is free and available for select Balenciaga stores.
Regarding international shipping, customers can shop directly from Balenciaga’s local online stores in regions such as the US, UK, Germany, and Japan, and use parcel forwarding services like Forward2me to have their order shipped internationally to their door.
Many luxury department stores and online retailers such as Selfridges and Saks Fifth Avenue also stock Balenciaga products and offer international delivery to numerous countries, often with free standard shipping for members or above certain purchase thresholds.
Conclusion
Balenciaga is a historic yet forward-thinking brand that blends avant-garde design with luxury craftsmanship, maintaining a significant influence in global fashion for over a century.
The brand maintains a strong heritage while pushing fashion boundaries, attracting both traditional shoppers and younger fashion enthusiasts.
Its collections are known for their distinctive visual language, bold new perspectives, and innovative silhouettes that challenge conventions.
The site combines a bold, minimalist visual style with functional e-commerce features and rich brand storytelling, aligning with its status as a leading luxury fashion house.
Balenciaga offers innovative, culturally relevant designs with strong brand prestige, but these come at a high cost and sometimes questionable quality, making it a brand that appeals mainly to fashion-forward consumers who value style and exclusivity over traditional notions of luxury craftsmanship and price-value balance.